Product attribute
A product attribute is a single, structured fact about a product, such as material, color, size, or weight. Attributes are the fields an AI agent compares products on.
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What this means for your store
"Available in charcoal, made of merino" inside a paragraph is not an attribute an agent can use. The same facts filled into real color and material fields are. Moving facts out of prose and into structured attributes is one of the highest-payoff parts of product data enrichment.