ChatGPT product feed
The ChatGPT product feed is the structured catalog data a store sends to ChatGPT, defined by the Agentic Commerce Protocol, that lets ChatGPT list and display its products with current price and availability. Shopify sends this feed for eligible merchants automatically.
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What this means for your store
If you are on Shopify, this feed is handled for you through your agentic storefront; your job is the quality of what goes into it. If you are not, being in ChatGPT relies more on the open web. Either way the feed only helps as much as its data is complete, per the ACP spec.